Dogsize.co

Digital Analyst

• Analysed behavioural data to refine the content layout, increasing average session duration by 15%.
• Built the website using WordPress and optimised site structure for speed and SEO.
• Implemented Programmatic SEO by creating breed-specific pages, generating 1,000+ organic clicks within the first two months.
• Installed and configured Google Analytics and event tracking to monitor form submissions, outbound clicks, and ad interactions.

EVChargemap                                                                                    

Website Manager/Digital Analyst

• Cleaned and prepared datasets for bulk upload, improving data accuracy and consistency by 98%.
• Led the creation and optimisation of Programmatic SEO pages, contributing to a 105% increase in organic traffic.
• Implemented Google Analytics , Search Console, and Bing Webmaster Tools to monitor SEO and user behaviour across 40,000+ programmatically generated pages.
• Monitored engagement metrics including time on page, scroll depth, and exit rate, providing insights that improved user experience and reduced bounce rate by 22%.
• Identified indexing issues and implemented fixes, leading to the recovery and indexing of 5,000+ pages previously excluded by search engines.

Randomness.app                                                                  

Website manager

• Monitored search performance to identify keywords driving revenue and optimised affiliate placements, resulting in a 200% increase in affiliate revenue.
• Implemented Google Tag Manager and Google Analytics to track user behaviour, events, and conversions across 200+ tools.
• Conducted keyword research leading to the identification of high-intent keywords and optimisation opportunities.
• Analysed traffic sources and user flow to identify underperforming acquisition channels, improving organic CTR by 45%.

Estatebroker             

Data analyst

• Analyzed customer inquiry data to identify common questions and preferences, informing marketing messaging and property descriptions.

• Managed and analysed property, transaction, and customer datasets to support sales and marketing decisions.

• Collaborated with the sales team to optimise property listings, improving online engagement and lead generation.

• Developed Excel and Power BI dashboards tracking key metrics including property views, inquiry rates, conversion rates, and time-to-sale

Sales Analyst

• Monitored product performance and recommended restocking strategies that improved inventory turnover by 25%.
• Analysed weekly and monthly sales performance to identify trends and support strategic planning.
• Developed Excel-based reporting templates that reduced reporting time by 60%.